HOTWIRE :: Fly.Sleep.Drive.Cheap./Up
We confess: we’re connected. We know the best kept secrets of the travel industry, because we know the players. When we hook you up with the sources for incredible travel discounts, we’re not just pulling numbers from an anonymous database. We’re introducing you to our friends. That’s how we get you the deal below the deal. We’ve all got to do the best we can with what we’ve got. That’s why we stay tuned to the inside track and catch the lowest of the low prices on flights, cars and beds. And it would just feel selfish to keep them to ourselves. We’re going places. Come with us.
A strategic rebranding concept strengthens relationships with customers by emphasizing relationships with suppliers, reframing affordability as advantage, not compromise.
project :: CONCEPTUAL REBRANDING / client :: HOTWIRE
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